Free eBook Series: Infusing your brand with heart & Soul

The Six eBook Chapters You’ll Receive…

whatissoulfulbranding

What is Soulful Branding?

individuality

Celebrate Your Individuality

2

Be Guided By Your Values

personality

A Personality That Pops

uncoveringyourwhy

Uncovering Your Why

emotions2

Harness The Power of Emotions

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Recent Blog Posts

Branding Blunder 6: The Experimenter

It can be hard to nail down one clear brand concept and apply it consistently. It’s especially hard when you DIY and sort of “wing” the process, rather than following the right method.

Without the right level of clarity you can end up tweaking your branding forever and sort of feeling crummy in the process because you know that’s not a professional way to…

Branding Blunder 5: The Centre of Attention Brand

With all this talk about personal branding and authenticity these days, it is easy to think you need to be the centre of attention in your business marketing. But the truth is, we really need to balance sharing our story with showing empathy for our customer’s story.

At the end of the day as viewers we’re bombarded by hundreds of marketing messages a day, so to get our attention we want to know what’s in it for us.