Stacey Tucker
ABOUT THE CLIENT
Stacey isn’t your average creative writing teacher. She’s also a spiritual teacher, so she looks at writing from the lens of it being a spiritual practice.
She’s an award-winning fantasy fiction author, and she’s on a mission to help women in mid-life reconnect with their inner fire.
You know, that bold, unapologetic, free-spirited version of yourself that got buried under all the “shoulds” and “shouldn’ts.” 🌀
ABOUT THE PROJECT
We’ve created this vibrant new space—a website that’s a perfect reflection of her vibrant, whimsical energy.
When Stacey came to me, she said “My desk has a stone female Buddha and a sparkly Barbie doll on it, I feel that sums me up well!”
She wanted a colourful, bold, fun and empowering feel that connected to her messaging of unleashing the fire within, as well as a sense of magic, and whimsy to reflect the spiritual lens which she looks at writing.
Her logo is a perfect symbol of what she’s all about—do you see the pen or the woman? Or both?
Stacey felt her old branding and website didn’t encompass all the parts of her and only showed an outdated version of herself.
Through the branding experience which required Stacey to look at every facet of her business, she uncovered the clarity and direction she needed and knew deep down but hadn’t claimed yet. Powerful stuff, right?
Services
Branding Strategy and Visual Branding
Social Media Templates
WordPress Website Design
Collaborators
Website Development by Studio La Luna
Photography by Sara Zarrella Photography
“When I saw the visual branding for the first time I gasped. It was so rich and colorful and exactly what I had hoped it would be.
Before working with Emma, my site was fine but I felt it didn’t encompass all the parts of me, it only showed one outdated version of myself. I wasn’t just paying for the visual outcome, but the clarity that Emma gave me about what my message actually is. I was surprised at how well Emma “got me”. I loved the guidebook! She was able to extract my essence from the answers I gave to her specific questions. It was so interesting to listen to her repeat back to me my words and self expression. I thought she captured it perfectly when she said “bright and fun meets sacred and deep.”
CLARITY was the big reveal here. I learned that what I thought I was going to do at the end of this wasn’t what lights me up. It was something I knew deep down but when faced with the actual process of this work, I couldn’t deny my own truth staring at me in the face. Emma was incredibly patient and happy to pivot as the process evolved.
The branding is visually stunning, beyond anything I pictured, even from our initial chat. She captured vibrancy and depth and whimsy, a true feat! Now that the process is complete, I am more confident in sending people to my site to learn more about me. This version is more complete, shows my history and who I am now.
— Stacey Tucker
Want an inspiring brand like hers?
We’ll blend the warm & fuzzy stuff you long for:
- Tell your story authentically & express your essence
- Call in ideal clients who adore you and your energy
- Feel ridiculously confident to share your brand
- Be fully guided and supported
With the real, tangible results you need:
- Look like the ‘real deal’ people can trust
- Reflect the calibre of your work so you sell with ease
- Charge your worth with more confidence to grow profit
- Increase conversions and build your following
Get Instant Access To Your Pricing Guide!
Learn how much to budget for your new soul-stirring brand & website and exactly what will be involved!
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