Listen to the episode now!
I get it, no one *really* wants to do strategy work. It’s not fun. It’s not sexy. And you also might find yourself thinking “What even is strategy?” It feels like this word people like to throw around, which sounds fancy and important, but do you actually need it or is it just a bunch of ‘busy’ work?
I’ll be running through:
- The key areas you’ll want to explore to create a brand strategy
- Why putting together a strategy document is useless unless you actually plan to follow through on it; and
- #1 strategy I recommend to many clients
